SUBLYM
ELEVATING brands
Formed by The Boston Consulting Group in January 2014, BCGDV helps corporations think and act like venture capitalists through a portfolio of investable business ideas and a relentless dedication to consumers. DV also has pioneered new ways of sharing the risks and upside of corporate venturing with it's client partners. With 10 offices and 1000+ employees, the hyper-growth company is charting a new course of digitalization for BCG's impressive client roster.
A corporate startup that creates startups at scale globally for the world's most successful corporations was an intriguing challenge that La Mer Walker joined the BCGDV team in April of 2014 to realize. From building the firm's largest cohort, Experience Design, crafting and scaling the brand identity system, to participating in the creation of 100+ venture companies, the BCG & BCGDV experience was exhilarating. The focus was and remains how to build great value in record speed with amazing returns.
• Holistic Brand Identity & Visual Design System Development
• Digital Product & Branding Methodology Development
• Experience & Communication Design Talent Recruiting & Retention
• Brand Operating System Implementation
• Creative Direction & Content Production
• Venture Innovation, Incubation, Launch, Scaling & Growth
BCGDV's first project was the redesign of BCG.com. 6 years later, the influence of BCGDV on it's parent's brand evolution and growth is evident. With BCG's extensive client partners, DV has been extremely productive:
• 150+ Ventures Launched In 10+ Markets
• 5+ Venture Exits / Liquidation Events
• 10 Offices in Key Global Markets For BCG Client Partners
• Robust Communication, Experience, & Strategic Design Team Frameworks
• Product Innovation Awards
• Hackathons, Social Impact & Cultural Events
• Investor/Entrepreneur matchmaking
Interested in learning more about how SUBLYM can help your team?
Reach out to Nick@Sublym.Digital
